Fitness Email Marketing | ONBRND

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EMAIL

Illustration of team members collaborating on digital marketing project with mobile app interface, shopping cart, analytics charts, and delivery elements

Laptop with CRM interface overlay showing customer relationship management and email marketing automation components.

CRM - EMAIL

Email Strategy & Execution will consist of:

Campaign & Automation Analysis
Template Design
Content Calendar

Campaigns / Promotions
Customer Newsletter

Automation Creation & Optimization
Copywriting
List Segmentation
Scheduling I Publishing
Reporting

Follow @onbrnd_ on instagram

Introducing @memby.ai — co-founded by ONBRND’s

Introducing @memby.ai — co-founded by ONBRND’s own Zach Mills.

Memby is an AI-powered membership salesbot built specifically for boutique fitness studios.

💬 100% lead & membership focused
⚙️ Mirrors each studio’s unique vibe + offers
⏰ Works 24/7
📲 Centralized dashboard
📈 Trained on 300,000+ real studio interactions

We’re rolling out with select ONBRND partner studios before our public launch — and early results are 🔥

Shoot us a DM or visit memby.ai to learn more and apply for our free beta pilot program.

#ONBRND #MembyAI #FitnessMarketing #BoutiqueStudios #MembershipSales

We're constantly testing new intro offers for our

We're constantly testing new intro offers for our studio partners, and more often than not, we keep coming back to the same debate: Quantity vs Quality.

To be more specific, the majority of Pilates studios we start working with have some sort of a discounted first class as their primary intro offer.

While they're selling 30-40% more of these compared to a higher tiered pricing option, they're converting at nearly 50% less.

Over the past 2 months, we've dug into the conversion analytics of a discounted first class and stacked it up against our go to Pilates offer - 3 classes over 14 days.

The results:

☑️ Discounted First Class > 8-11% CVR
☑️ 3 Class Intro > 18-22% CVR

While a discounted first class feels like a low barrier to entry, the conversion metrics on them aren't much greater than offering a first class free.

Our takeaway, take the quality route and convert trials nearly twice as often.

#ONBRND #FitnessMarketing #BoutiqueStudios #IntroOffer

We’re so excited to have our founder @zach__mill

We’re so excited to have our founder @zach__mills hop on with @wallasoftware founder Laura Munkholm next week to chat all things Black Friday + Cyber Monday strategy.

📆 Thursday, September 25th @ 9:30am PST

This is a massive time to drive additional online revenue for your studios, but it’s not a one size fits all.

It’s an incredibly competitive landscape as you try to navigate your way through client inboxes and social media feeds amidst the countless other brands that are attempting to do the same thing.

We’re sitting down and diving through what will be your two most valuable revenue streams: Email & SMS.

☑️ High Converting Offers
☑️ Streamlined Client Checkouts
☑️ Email Design
☑️ Audience Segmentation
☑️ Frequency & Cadence

Hit the link below, and can’t wait to see you all there!

https://www.hellowalla.com/webinars/black-friday-cyber-monday-email-sms-marketing-playbook

#ONBRND #FitnessMarketing #Walla #WallaSoftware #BoutiqueStudio #BlackFriday

We're constantly testing and vetting ways to clean

We're constantly testing and vetting ways to clean up overall lead quality for our studio partners.

One trend that seems to be consistent is utilizing high converting landing pages on Meta compared to the Instant Forms feature.

While both have their advantages, we've found that the landing page route consistently drives a higher quality lead from an intro offer and membership conversion standpoint.

We broke down a few of the pros and cons for each below. If you're running paid media for your studios, be sure to test both of these pathways out!

#ONBRND #FitnessMarketing #LeadGeneration #MetaAds #BoutiqueStudios

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Boutique Studios
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Case Studies
About Us

Boutique Studios
Services
Case Studies
About Us

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